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2025 Knox B2B Strategy Workshop
October 28th – 30th, 2025
Manila, Philippines
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Please note that all session times listed in the agenda follow Philippine Time (PHT / UTC+8). If you are joining from a different time zone, kindly adjust your schedule accordingly.
09.30 AM - 09.40 AM
WS Opening
09.40 AM - 09.55 AM
Knox Strategy Workshop Key Items & Objectives
09.55 AM - 10.15 AM
SRIN & SRPH 2025 Highlights
10.15 AM - 11.00 AM
GMBT MX B2B Strategy Update
11.00 AM - 11.15 AM
Break
11.15 AM - 12.00 AM
Regional MX B2B Initiatives & Sales Strategy Plan
12.00 AM - 01.20 PM
Lunch Break
01.20 PM - 02.05 PM
Global Partner Strategy & Cisco Partnership Sharing
02.05 PM - 02.25 PM
SEIN Sharing
02.25 PM - 02.45 PM
SENZ Sharing
02.45 PM - 02.55 PM
Break
02.55 PM - 03.15 PM
SEPCO Sharing
03.15 PM - 03.45 PM
SEAU Sharing & Custom Binary Business
03.45 PM - 04.05 PM
SME Sharing
04.05 PM - 04.15 PM
Break
04.15 PM - 04.35 PM
SEHK Sharing
04.35 PM - 04.55 PM
TSE Sharing
04.55 PM - 05.15 PM
SAVINA Sharing
05.15 PM - 05.25 PM
Day 1 Wrap Up
09.30 AM - 09.40 AM
Day 2 Opening
09.40 AM - 10.10 AM
Bundling Promotion for Non EE Devices (ADH, EW) & AOD Education
10.10 AM - 10.30 AM
Scale Fusion Competitive Analysis & Win Back Customer Study
10.30 AM - 11.10 AM
Samsung Knox Manager - The New Console
11.10 AM - 11.20 AM
Break
11.20 AM - 12.05 PM
Knox Performance - B2B Analytic Insights
12.05 PM - 01.25 PM
Lunch Break
01.25 PM - 01.55 PM
Knox Activations, Customer Retention & Knox Up Selling Best Practices
01.55 PM - 02.15 PM
Samsung Account for Business
02.15 PM - 02.45 PM
B2B Market Analysis, Trends, and Competitor
02.45 PM - 02.55 PM
Break
02.55 PM - 03.25 PM
Knox Suite Update
03.25 PM - 04.10 PM
KAM Pilot Learning & Demo
04.10 PM - 04.20 PM
Break
04.20 PM - 05.05 PM
KM Open AI & KAI 2.0 Integration - Power BI Data Visualization Use Case
05.05 PM - 05.15 PM
KAI - MS Sentinel Demo Toolkit
05.15 PM - 05.30 PM
Day 2 Wrap Up
05.30 PM - 06.20 PM
Heading to Dinner Resto
06.20 PM - 09.20 PM
Company Dinner
09.30 AM - 09.40 AM
Day 3 Opening
09.40 AM - 10.10 AM
ETS Product Updates
10.10 AM - 10.30 AM
SRIN - SRPH Prototype Sharing
10.30 AM - 10.40 AM
Break
10.40 AM - 12.00 AM
Regional Collaboration (HQ, SRIN/SRPH, RHQ)
12.00 PM - 01.20 PM
Lunch Break
01.20 PM - 03.20 PM
Discussion (Challenge, Request, Action Item, R&R)
03.20 PM - 03.35 PM
Break Time
03.35 PM - 04.20 PM
Workshop Summary (The Take Away)
04.20 PM - 04.50 PM
Appreciation Announcement, Workshop Closing & Photo Session
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Speakers
Swim Lee
Headquarter
SJ Kim
Headquarter
Erik Tanuwidjaya
Regional Headquarter
Rizaldi Satrya
Regional Headquarter
Agustina Dwi Mastura
SRIN
Awla Fajri Assalam
SRIN
Bayu Aji Nugroho
SRIN
Junior Wijaya
SRIN
John Daniel Diaz Rulloda
SRPH
Paolo Lorenzo
SRPH
Sarah Anne Mae Santilan
SRPH
Ankit Kishore
SRIB
Yongsub Eric Shin
Partner Alliance Manager
Prakhar Hora
Partner Alliance Manager
Frequently Asked Questions
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The session will take place in Samsung R&D Institute Philippines' new office at 5F Science Hub Tower 2, McKinley Hill Cyberpark, Taguig City.
🌏 https://maps.app.goo.gl/SdVasmq1ARFTQJ1F9
Look for signage or check your calendar invite for directions. -
Please book a ride via popular ride-hailing apps for safety.
▪︎ Cars: Grab, Green GSM, Joyride Taxi -
The workshop runs from 9:00AM to 5:30 PM. Please arrive 10–15 minutes early to set up your device and get settled.
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Smart casual is ideal. You may want to bring a rain coat in case it rains.
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Yes, registration is required. We'll need the exact headcount to process access cards, guest Wi-Fi, and gadget use within SRPH premises.
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Please notify us via srph.tam@samsung.com and srin.rtam@samsung.com so we can adjust the attendee list.
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Yes, just email us their name and email address in advance.
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Yes, selected special representatives from the subsidiaries will be requested to accomplish a slide deck by mid-October.
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Yes. This year, we want the Suwon team/SEATO Team to be able to give actual answers to our requests during the workshop instead of circling back on a later date.
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Yes, please bring your work-issued laptop. Make sure it’s fully charged and registered for use inside the SRPH office.
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Yes, secure guest Wi-Fi will be available. Credentials will be shared on-site.
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Coffee, tea, and light snacks will be available. Lunch will also be provided for the 3-day session.
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Yes, please let us know your preferences during registration or email s.alvaro@samsung.com / agustina.d@samsung.com.
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Yes, Quiet Room and Idea Spot are available for calls or quick breathers.
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Yes, all slides and reference docs will be emailed after the session.
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Yes, the session will be recorded for documentation and quality purposes. If you have any concerns about this, please feel free to let us know.
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Reach out to Sarah (
s.alvaro) and Gusna (agustina.d) via Knox Teams or email. -
A post-workshop survey will be sent via email. Your input helps us improve future sessions.